Tibet received 8.7 mln tourists in 2011

July,28 2016 BY Master Catherine Jigme 0 COMMENTS

Southwest China's Tibet autonomous region received 8.7 million tourists in 2011, up 26.9 percent year-on-year, local authorities said Monday.

The number of domestic travelers the region received surged 27.2 percent year-on-year to 8.42 million, and the amount of international tourists increased 18.6 percent to 270,000, according to a press release issued by the regional statistics bureau.

The region's tourism revenue last year totaled 9.7 billion yuan (1.54 billion U.S. dollars), up 35.8 percent year-on-year, it said.The tourism foreign exchange revenue expanded 25.1 percent year-on-year to 129.63 million U.S. dollars.

Tourism is an important industry for the resort-rich region. Major landmarks, including the Yarlung Zangbo Grand Canyon and Mount Qomolangma, are draws for tourists, and local authorities have also been encouraging activities to boost the industry, such as the establishment of five-star hotels and personnel training for high-quality service.

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About the Author - Master Catherine Jigme

With exceptional passion and outstanding leadership, Mrs. Catherine has dedicated herself to Tibet inbound tourism and China tour for 15 years. As one of the handful females who see great potential of Chinese inbound tourism, Catherine has made great contribution to promoting Tibet tourism and enhancing the employment of Tibetans and prosperity of local Tibetan community.

Over the years, she travelled overseas with Tibet Tourism Bureau many times to promote Tibet tourism. Currently, Catherine works as the marketing director of Tibet Vista, an opinion leader behind the whole team of Tibet Vista.

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